Implants
Cosmetic dentistry
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Standard Dental
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Standard Dental in Jamsil, Seoul is led by six specialist dentists, each board-certified, who plan cases together and treat you themselves.
Our dentists · Jamsil, Seoul
Quick answer
Standard Dental Clinic in Jamsil, Seoul is led by six representative dentists, each a board-certified specialist: oral and maxillofacial surgeon Dr. Dong-hwan Hong, prosthodontists Dr. Je-woong Yeon and Dr. Jong-hoe Kim, orthodontists Dr. Ji-hee Seo and Dr. Bo-yeon Seo, and conservative dentistry specialist Dr. Yun-hee Lee. Five of the six trained at Seoul National University Dental Hospital. They plan cases across departments, and the dentist who treats you runs your consultation in person.
How we work
The clinic's name is also its rule: "Without a standard, care wavers." Its newer tagline puts it another way — dental care should be proven not by words, but by the process.
In Korea, specialist status is certified by the Ministry of Health and Welfare after hospital residency training. According to the clinic, only about 6% of Korean dentists are specialists, and about 2% are specialists in oral surgery or prosthodontics. At Standard Dental, specialists from different departments plan cases together.
Your consultation and treatment plan are done face to face by the dentist who will actually treat you, so the person explaining the plan is the person carrying it out.
"No over-treatment, no wavering." The aim is the fewest visits that do the job properly, and keeping your own teeth where that is realistic.
The team
Representative dentist · 홍동환
Board-certified oral & maxillofacial surgeon
Patients name Dr. Hong for implant re-surgery, bone grafting, apicoectomy (root-end surgery to keep a tooth) and difficult wisdom teeth. See dental implants and wisdom tooth removal.
Representative dentist · 연제웅
Board-certified prosthodontist
The dentist most often named in the clinic's Google reviews, for implants, sedation implants and wisdom tooth removal. He designs crowns, implant teeth and porcelain veneers.
Representative dentist · 김종회
Board-certified prosthodontist
Prosthodontic treatment such as ceramic crowns, veneers and implant teeth, with a background in jaw-joint and bite problems.
Representative dentist · 서지희
Board-certified orthodontist
Braces, Invisalign and adult orthodontics. See braces and Invisalign in Jamsil.
Representative dentist · 서보연
Board-certified orthodontist
Braces, Invisalign and orthodontic planning with 3D virtual simulation.
Representative dentist · 이윤희
Board-certified specialist in conservative dentistry (including endodontics)
Root canal treatment and retreatment, tooth-colored fillings and teeth whitening — saving natural teeth where possible.
In-house dental lab
The clinic has its own dental laboratory, led by a master technician with about 19 years' experience, according to the clinic's YouTube channel.
Having the lab in-house means shade and shape can be fine-tuned on the day of your fitting, rather than sending work away and waiting. Veneers are hand-layered for natural translucency, shades are matched with an in-house shade guide, and Bionic First veneer preview tips are made in 2–3 days. The videos below (in Korean) show the lab and the thinking behind the clinic's aesthetic work.
A day in the lab with the clinic's dental technician, 19 years in the trade (Korean audio)
“Lab work is my life”: why every single tooth gets full attention (Korean audio)
Meet Dr. Je-woong Yeon: the thinking behind his aesthetic sense (Korean audio)
Equipment
Treatment guarantee
The clinic's guarantee follows Korea's Fair Trade Commission standard terms and applies when you attend yearly check-ups. Accidents, trauma and careless use are excluded.
| Treatment | Re-treatment at no charge | Re-treatment at 50% of the normal fee |
|---|---|---|
| Implant fixture | Within 3 years | 3–5 years |
| Implant prosthesis (crown) | Within 1 year | 1–3 years |
| General and aesthetic prosthetics | Within 1 year | 1–3 years |
Patient reviews
4.8 out of 5 from 44 Google reviews (checked October 2026).
"Dr. Yeon Je-woong's treatment was trustworthy… I'm glad I chose Standard Dental, run by a team of Seoul National University dental school graduates."
"A skilled and conscientious dental clinic."
"The doctors, each skilled in their own specialty, have a stable system of working together, and the staff were capable and kind."
FAQ
Yes. All six representative dentists are board-certified specialists: one oral and maxillofacial surgeon, two prosthodontists, two orthodontists and one conservative dentistry specialist.
It means the dentist completed specialist residency training and is certified as a specialist by Korea's Ministry of Health and Welfare. According to the clinic, only about 6% of Korean dentists hold this status.
The dentist who treats you does your consultation and treatment plan in person. If your case involves more than one field — for example an implant and orthodontics — specialists from those departments plan it together.
Tell us your language when you book and we will prepare. Before your visit, you can consult by WhatsApp, LINE or email through the online form; on the day, translation apps and the Korea Travel Helpline (1330) can also help.
Five of the six trained at Seoul National University Dental Hospital. Dr. Jong-hoe Kim trained at Gangneung-Wonju National University, where he also served as a clinical assistant professor.
The clinic's in-house dental laboratory, led by a master technician with about 19 years' experience, according to the clinic's YouTube channel.
Send photos or X-rays for a first opinion. Your final plan is confirmed after an in-person exam and 3D CT scan at the clinic.
Message on WhatsApp Message on LINE Send an online enquiry 02-6485-2828